How great design actually makes things work better

How great design actually makes things work better

We’ve been told “it’s what’s on the inside that counts,” but what if that’s not completely true? What if the outside counts, too? What if you can judge a book by its cover and what if beauty is much, much more than skin-deep?

If you put the pieces together from various studies on neurology, psychology, usability and even human evolution, you’ll see the true value of appearances—the one the fairy tales don’t want you to see.

Read the source article at Logos, Web, Graphic Design & More.

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