Marketing Day: New Twitter rules, Google Assistant expands reach, Facebook video ads & more

Here’s a recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

  • Twitter to enforce new rules around issue ads starting September 30
  • Learn how to navigate Google’s Comparison Shopping Services
  • There is no reason to manage bids manually Why following SEO trends guarantees SEO budget waste.
  • Without identity, retailer ad retargeting misses the mark
  • Facebook opens up video ad opportunities to more creators as it takes Watch global

Read the source article at Marketing Land

Streamlining The User’s Path

Designing a website user interface is all about human instinct, beauty and functionality and how to combine them into one great user experience.

To purchase products online, people need to understand what an ecommerce website sells and find an item they are interested in. Some may search for a product if they know precisely what they want, but many more rely on browsing to discover what products are available and which best suit their needs. Usable homepages, category pages, and listing pages are critical to the browsing experience.

Read the source article at Nielsen Norman Group

Expert Shares Instagram Stories How to Tips for Small Business Marketing

There’s more to the story than you’d think!

Most of Generation Z spends over three hours viewing online video daily, with an emphasis on mobile devices. They also only watch one or two movies per quarter, according to a National Association of Broadcasters panel in April. These lopsided numbers sound all too familiar when you listen to enough media industry panels.

Read the source article at Business, finances, forex

10 Most Effective Digital Marketing Tips for Small Business Owners

Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium. Now days without Digital marketing you can’t think of small business. So if you are going to start with digital marketing industry, there is no better time than today. Online marketing is so critical for any small business expecting to stay competitive.

We’ve selected this article because it is to the point and easy to implement. Give us a call to see how Cheymaxim can help you get a slice of the digital pie!

Read the source article at Crawlist

“Just don’t call it a logo”

Is your logo for your business or for your clients? Sometimes that is hard to answer seeing that it needs carry the business’ persona but appeal to your market. Where the two intersect is the ideal place I guess.

We found this article that demonstrate exactly how much influence an audience’s opinion has on a brand’s logo.

At the start of 2018, Leeds United found itself in trouble after it unveiled, and almost instantly scrapped, a new badge. A petition against the redesigned crest, which replaced the 20-year-old rose and initials with a headless torso and clenched fist, was launched immediately, attracting more than 70,000 signatures and a flurry of outraged tabloid coverage. Barely a week after revealing the new design, the club withdrew it. A replacement is yet to be announced.

Read the source article at The best in creativity

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