Cubecom
BrandingGraphic Design
“A unique brand logo that speaks to the essence of who they are and what they do.”
Cubecom
Cubecom is a South African-based engineering firm that manufactures communication systems for satellites.
Services we provided
- Logo Design
- Website UI/UX Design
- Website Rebuild
The challenge
Cubecom initially sought a comprehensive website upgrade. However, amid the project’s initiation, we proposed a brand identity refresh to establish a robust personality that would serve as a stronger foundation for the website and ensure consistency throughout the entire brand.
The solution
The client had an existing logo font, and our proposal involved enhancing this with a brand device that would enrich the depth of the logo by enabling it to effectively communicate the essence of the brand.
The result
The final design featured a cube composed of lines symbolising information, waves, and the Doppler Effect, speaking directly to the client’s work with communication systems. Notably, the orange lines on the right side of the cube formed a dynamic triangular arrow, adding movement and guiding attention towards the ‘Cubecom’ text.